Customer Perception Surveys are the most accurate marketing tool available to fine tune your hospitality business.
They evaluate peoples' perceptions of your:

We take great pride in what we are doing, and take the attitude that we are working with you to enhance your business.
Because our industry professionals are carefully trained in observation and survey techniques and because they adhere to a strict, set procedure, the reports you receive are unbiased, extremely detailed and are the equivalent of many casual customer encounters.

What is the Process?

This would normally involve a planning meeting with the client to discuss the specifics of the program, any special requirements, and to determine how the program will be introduced to the designated audience.

A potential schedule would then be determined and a client contact person established as liaison between the assessment team and the participating property(ies). The participants may be given a time guideline when the assessments shall occur.

The assessment will be completed by Hospitality professionals, utilizing recognised assessment tools, and a detailed executive summary will be presented to the destination leadership, in an easy-to-read form reflecting what a typical visitor might experience, and providing an objective means of analyzing the strengths and weaknesses of the business. The review will emphasize recommendations to improve the guest experience and the brand.

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